Getting to Know Periscope Cell phones have revolutionized the way people communicate. It’s hard to remember a time when people could not only make a phone call from virtually anywhere, they could look up directions to the nearest grocery store,…
You’ve decided a partner event is a good idea for your business. You’ve read some examples of partner events and you’re ready to set this tactic in motion. The idea and strategy is one thing. Actually executing this marketing activity…
Hosting an industry event, seminar or workshop can be an ideal way to get in front of your potential clients and build business relationships. One way to do this is to partner with another company who has a complementary offering…
Last week I was chatting with a colleague of mine. She was expressing her irritation over a marketing project that caused her a lot of frustration. “My project manager was great at all the project management stuff. But when things…
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